The Export Council for Engineering Industries announced the launch of the first phase of the “Izdihar” program for engineering industries implemented by the German Agency for International Cooperation (GIZ), which aims to accelerate the growth of Egyptian medium and small companies in the engineering sector.
The Export Council for Engineering Industries said in a statement today, that it is within the framework of the innovation project in the private sector of GIZ, which is being implemented in partnership with the Ministry of Trade and Industry and a number of its affiliates, and the export councils.
Engineer Sherif El-Sayyad, Chairman of the Export Council for Engineering Industries, said that the “Izdihar” program is an extension of the fruitful partnership with the German Agency for International Cooperation (GIZ) and the council’s continuous efforts to enhance cooperation with all international development partners to provide various aspects of priority support to small and medium-sized companies in the engineering industries sector.
He added that the program aims to support 45 companies in its various stages to accelerate their growth rates and raise their competitiveness by building a strategic growth plan for each company, which in turn will contribute to expanding the base of exporters in the sector and upgrading its exports in a sustainable manner.
Mai Helmy, Executive Director of the Council, indicated that the program will provide a package of advisory services through field visits to companies to prepare strategic plans, whose axes will include: marketing and distribution in the local market, targeting new markets for export, innovation management and technology transfer, improving operations, and managing assets. and money.
Helmy explained that the program will present a series of introductory workshops on selected topics to raise awareness of companies, such as: crisis management, circular economy, e-marketing, and others.
Helmy added that the first phase of the program will be implemented over a period of six months, and workshops will be held within the cities of Alexandria and Sadat.
May Helmy also stressed the importance of this program for Egyptian companies, encouraging small and medium-sized companies in the engineering sector to join it.